Kurtz Ersa Inc., a leading supplier of manufacturing equipment to the electronics industry, is pleased to announce the appointment of SMarTsol Technologies as its new exclusive representative in Mexico. This strategic partnership is designed to improve customer support and expand market presence throughout the region, providing customers with access to Kurtz Ersa’s cutting-edge solutions and expertise.

SMarTsol Technologies is known for providing best-in-class assembly, test and inspection equipment, consumables, productivity tools, automation and manufacturing execution systems. With a strong presence in key Mexican cities such as Guadalajara, Ciudad Juárez, Chihuahua, Monterrey, Tijuana and Querétaro, as well as El Paso, Texas, SMarTsol is well positioned to provide fast response times and quality service to customers across the country.

“This partnership allows us to combine our strengths and expertise to ensure comprehensive coverage of the electronics assembly industry in Mexico,” said Ivan Romo, General Manager of SMarTsol Technologies. “We are confident that our collaboration with Kurtz Ersa will enable us to provide enhanced support and innovative solutions to our customers throughout the region, driving growth and success in the industry.” Kurtz Ersa brings extensive capabilities to this collaboration, including a state-of-the-art demo room in Guadalajara. This facility will be complemented by SMarTsol’s seven additional demo rooms across Mexico, significantly enhancing the ability to provide hands-on demonstrations, training and support to customers across the country. Together, these resources will strengthen Kurtz Ersa and SMarTsol’s presence and service capabilities in the region.

“Our 12 capital goods sales managers work closely with Ismael Estrada and Omar Lopez of Kurtz Ersa to ensure that customer needs are met with the utmost care and expertise,” added Romo. “Their combined efforts are focused on providing customized solutions and maintaining strong, responsive relationships with our customers.”

In addition to the representation agreement, SMarTsol is proud to highlight the upcoming opening of Kurtz Ersa’s manufacturing facility in Ciudad Juárez, Mexico. This state-of-the-art reflow oven facility represents a significant investment in the region and underscores Kurtz Ersa’s commitment to advancing manufacturing quality in Mexico.

“We are pleased to welcome SMarTsol Technologies as our representative in Mexico,” said Ernie Grice, VP of Sales at Kurtz Ersa. “Their expertise and strong local presence make them an ideal partner to support our customers and expand our presence in the region.”

Kurtz Ersa is a leading supplier of production equipment for the electronics industry, offering innovative solutions that meet the highest quality and reliability standards. SMarTsol now offers the company’s product portfolio, including soldering systems and stencil printers designed to improve manufacturing efficiency and product quality.

For more information about Kurtz Ersa products, visit www.ersa.com.
For more information, visit smartsol.mx.